Process
Four phases. Your part of each is kept small and obvious, because the point of hiring us is to stop thinking about this. Everything along the way is visible in the client dashboard: progress, previews, comments, and reports in one place.
1
Kickoff and Intake
About a week, most of it ours.
What you do
One call, and a short intake form: your services, locations, hours, and access to your current site and Google listing. That is the whole job.
What Lone Pine does
We audit what exists: the site, the listing, the search picture, what is working and what is costing you patients. Then we agree the plan.
The intake is deliberately small. You run a practice; the point of hiring us is to stop thinking about this.
2
Build
Two to four weeks, depending on what we are moving.
What you do
Answer the occasional question and send photos if you have them. You can watch progress in the dashboard whenever you like, or not at all.
What Lone Pine does
We build the site, move every page and post you already have without losing rankings, fix the Google listing, and set up the pieces of your plan.
Nothing goes live in this phase. You lose nothing while we work: your current site stays up until the new one is approved.
3
Review
As long as you need. Launch itself takes a day.
What you do
Click through a private preview link, tell us what to change, and say go. Comments live in the dashboard, not a chain of emails.
What Lone Pine does
We make the changes, run the final checks on speed and accessibility, and handle the launch: domain, redirects, email, everything.
Launch is the least dramatic step. If anything about it feels risky, we have done it wrong.
4
Ongoing
Month to month, for as long as it earns its keep.
What you do
Read a one-page report once a month. Reply if something looks off. That is it.
What Lone Pine does
The monthly work of your plan: the listing maintained, content published, reviews handled, calls caught, and the numbers reported in plain language.
Everything we do each month is visible in the client dashboard, and the report says what changed and why, not a wall of charts.